For many years, as a matter of policy, this major global philanthropy worked anonymously. In more recent times the organization relaxed its stringent non-disclosure requirements among grant recipients and began operating in the open, transparent style common to most U.S.-based foundations. Atlantic makes grants worldwide and has offices on five continents—although the CEO and key executive functions are based in New York, more than 50 percent of Atlantic’s grantmaking is done abroad.  As Atlantic entered a new era marked by a new operating style, communications became a central concern.  How to best announce new initiatives, programs and policies? What mechanisms would assist good synergisms among far-flung staff? How best to staff the communications function within the organization? What role might strategic communications play at Atlantic?

 

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