Craig Schwartz comes to Lipman Hearne with more than 20 years of branding and advertising experience. His work spans all media, from print and interactive to out-of-home and television. He has art directed, designed and creative directed for numerous brands and companies, including Citibank, Fruit of the Loom, Kellogg’s, Kraft, Miller, Procter & Gamble, and Sony. His work has been recognized for its creativity and effectiveness, and he has accumulated several honors from the Cannes International Advertising Festival, One Show in New York, the Promo Interactive Awards, Pro-Comm, London International Ad Awards, Interactive Marketing Awards, and others.
Craig’s agency experience includes working for JWT and Leo Burnett Company in Chicago, and for Altschiller Reitzfeld Inc. and Lowe in New York. Most recently, Craig served as creative director with Fathom Communications, where he oversaw all creative work, including digital, experiential, CRM, and fully integrated programs. His responsibilities there also included developing creative strategy and brand positioning, and building client relationships.
At Lipman Hearne, Craig has led creative projects for numerous clients, including Achieving the Dream; the American Medical Association; Archdiocese of New York; Bryant University; the Mihaylo College of Business and Economics at California State University, Fullerton; the Chicago School of Professional Psychology; Complete College America; Dominican University; First Five Years Fund; Hispanic Scholarship Fund; Roosevelt University; Transylvania University; University of Detroit Mercy; University of Sydney Faculty of Economics and Business; U.S. Civilian Research & Development Foundation; Valparaiso University; and West Chester Medical Center.
Craig graduated from Syracuse University with a B.F.A. in Illustration. He is a coach with the American Youth Soccer Organization and a community volunteer.