Changing thinking and influencing behaviors

An enticing little web tool or a quick new iteration. A total website makeover. A digital masterplan that will scale up as their organization grows. Digital bliss is something different for each one of our clients. So we deliver a customized, penetrating strategy grounded in rigorous research, razor-sharp technical skills, and remarkable creative. It’s all part of our goal to make your brand irresistible.

 
An enticing little web tool or a quick new iteration. A total website makeover. A digital masterplan that will scale up as their organization grows. Digital bliss is something different for each one of our clients. So we deliver a customized, penetrating strategy grounded in rigorous research, razor-sharp technical skills, and remarkable creative. It’s all part of our goal to make your brand irresistible.
 
Perfect landing. By empowering parents to explore the range of Catholic school options, this shopping experience site for the Archdiocese of New York helped overcome resistance to tuition costs.
One moment in time. As the centerpiece of a fast-track, integrated marketing initiative, this site helped Kent State University see a double-digit rise in applications in just 12 weeks, ending a multiyear decline in enrollment.
One of a kind. The Keck Graduate Institute had a master’s program that was unique but confusing—until we crystallized it as a “hybrid” degree, and used faculty videos to drive the point home.
Keeping it simple. The Kroc Institute of International Peace Studies manages rich, dynamic content and an active news center with an open-source CMS and a staff of two.
Special measures. For Lions Clubs, numbers are the hook for member-generated stories of voluntarism worldwide.
World-class. Lions Clubs’ site serves 1.35 million members in 11 languages. Here: the worldwide impact is told in micro-stories contributed by members.
The evolving campaign website. Campaign sites are like people: The most successful ones have the ability to grow and change. This nimble site is now in its sixth year.
Rethinking the virtual tour. Winner of a 2007 Webby Award, our version of the virtual tour used the seemingly everyday features of a Trinity University dorm room to showcase tons of rich media in surprising ways.
The total makeover. At Trinity University, a full redevelopment integrates with the new viewbook, conveying the energy and zip of an irresistible experience.
Reinventing the student profile. We used the same software originally designed for the Visual Thesaurus to make instantly clear the multitasking personalities of Trinity University students and the tight connections they form.
A new face in record time. Clients often opt for a nifty solution we call re-skinning. The University of Minnesota, Morris’ home page page makeover—with a new mix of brand-savvy content—helped boost applications and donations.
Cool collaboration. In close partnership with Morris’ staff, we redeveloped the Admissions subsite, which helped earn Morris ranking as one of the nation’s coolest colleges. (Q: Are you as smart as a liberal arts grad?)
All in the family. This campaign microsite leverages the much-beloved BMA brand, creating a seamless experience that encourages museum-goers to think of themselves as donors, too.
The surgical strike. At the University of Texas at Arlington, a new Flash object added considerable oomph to the undergraduate admissions site without starting from scratch. The tactic helped boost undergraduate applications by 65 percent in one season.