2022 Marketing Tactics in Higher Education: A Comparative Study

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two laptop two hands reaching out of the screens toward each other

In the midst of our everyday work, collaborating on exceptional projects with client-partners nationwide, Yes& | Lipman Hearne stays attuned …

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The Marketing Equivalent of “What Ails?”

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students learning at CU Denver

We’re big believers in brand workshops—getting communicators and other brand ambassadors together in a room (or on Zoom) and walking …

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Countdown to Giving Day 2022

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illustration of two hands connecting a person and heart

Whether you plan to participate in Giving Tuesday on November 29th or choose a different day in what’s left of …

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How Will You “Amplify Your Impact?”

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computer with graphic art image of person using a megaphone

If you’ve ever wondered whether you have a big-enough budget to effectively implement paid advertising, wonder no more. Lipman Hearne’s …

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5 Key Takeaways from the CASE Summit for Leaders in Advancement 2022

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illustration of presenter in front of audience

Earlier this month, we joined advancement professionals in the heart of Chicago for the 2022 CASE Summit—a celebration of community …

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Data + Buy-in = Brand Success

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people putting together puzzle pieces

Securing internal buy-in is a key ingredient for successful branding.

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Recruiting International Students–Insights from Abroad

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It’s been a long wait—and a big strain on institutional revenues—but international student enrollment on U.S. campuses is finally bouncing …

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7 Steps to Secure Buy-In and Roll Out Your New Brand

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How do you build consensus and launch a brand into the world? Lipman Hearne’s Alexia Koelling and Libby Morse hosted …

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Accessibility in web design opens doors. In more ways than one.

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Teenage Boy And Girl Having Conversation Using Sign Language.

Look no further than the new Lipman Hearne website design.

The Lipman Hearne web team always starts by looking at digital design through the accessibility lens. Compliance with all the …

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Improving WordPress Search with Algolia

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Instant search results on the letters "AERO"

WordPress comes with search functionality bundled into its core software. For many sites, this does everything you need it to …

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