04.Dec.2014

Jeremy Ryan
EVP, Creative & Digital Services

Marketing Executive Education

Presented by Minesh Parikh and Jeremy Ryan

“Marketing Executive Education: What Works and What’s Next” was presented on December 4, 2014 at UNICON, hosted by Notre Dame.

The presentation focuses on marketing best practices, trends, and new opportunities for executive education:

  • Leading with (or creating) a strong brand
  • Emphasizing thought leadership
  • Being Customer Centric
  • Making the business case
  • Creating digestible information
  • Cross selling programs
  • Simplifying forms and information exchanges
  • Digital & Social integrations
  • Opportunities for measurement and analysis
  • What’s Next